Brief

Voxtel forays into India

Voxtel Telecom, a part of the $500 Million UK-based BEIL (Binatone Electronics International Limited) Group, has forayed into the $18 Billion Indian Telecom equipment market with GPS based Personal Navigation Devices and VoIP Internet Phones.

Addressing a Press Conference, Dino Lalvani, Chief Operating Officer, Voxtel Telecom said, “India is emerging as a dynamic market for advanced technology products, especially in the backdrop of robust growth in the Telecom, Retail & Automobile sector. Voxtel wants to be at the forefront at this juncture by providing the Indian consumers the latest in design and technology and to start with we are offering a gamut of advanced technology products which includes Digital Cordless Phones, VoIP Phones and high performance GPS Personal Navigation Devices (PND)”.

Announcing their India expansion plans, Lalvani said, “We are looking at India as a strategic hub to funnel our growth plans in the Asia Pacific and Middle East regions. We are in the process of expanding our Bangalore facility to be a state of the art R&D center to cater to our global requirement of software services and research work.”

Sat Murthi, International Sales Director, Voxtel Telecom added, “Voxtel plans to spend $5 million in its brand building and expansion of its network to appoint 75 distributors and 7,000 dealers by end 2008. To further speed up its marketing operations, Voxtel has already entered into strategic tie-ups with all the major retail chains and telecom operators across India.”

Voxtel foresees a huge market for VoIP Internet telephones in India as cost-effective calls are demanded by end users. Spearheading the GPS PND division of Voxtel, Shyam Sunder noted, “India with its exploding car population aided by rapid urbanization, needs Personal Navigation solutions. This market requires innovative approaches in product marketing and distribution.”