“EMC’s acquisition has enhanced our product portfolio”

Documentum, a company specialising in content management solutions has recently been acquired by EMC Corporation. Wahab Yusoff, regional director for South Asia at Documentum speaks to Chitra Padmanabhan about Documentum’s products and how its synergy with EMC will make it an end-to-end solutions provider

* What is the architecture for content management ?

Every organisation generates loads of structured and unstructured data. For instance, unstructured data for a bank would include documents generated when a customer opens a new account or when a customer issues some instructions concerning her account. This data may or may not be a part of the normal working process but is definitely preserved for future use. Under the umbrella of a content management system (CMS), there are various applications like digital asset management (DAM), document management, eRoom collaboration, records management, and Web publishing. These applications basically assist a company to manage unstructured content right up to its storage or retrieval stage.

* How does it work?

The three fundamental elements of documentum architecture are documentum content repository, content services and content applications. The architecture provides a universal depository capable of storing and managing all content types including documents, scanned images, Web pages, XML, rich media, records, engineering drawings, reports and many others. Content services deliver native storage of diverse types of content, access control, versioning, search, workflow and many other services.

* What are the strengths of EMC and Documentum?

EMC primarily specialises in storage solutions, which is an important aspect of CMS. EMC and Documentum can leverage on each other’s strengths by creating a convergence of content, storage and information management systems. Together, Documentum and EMC will deliver cost-effective solutions for end-to-end management of unstructured enterprise information. Content lives everywhere in an organisation from e-mail to shared network drives, file systems and databases, which requires intelligent aggregation, management, distribution and archival of business information while freely moving and replicating content between cost-effective storage mediums as the value of that information changes. This represents an extension to EMC’s definition of information lifecycle management (ILM).

* What is the potential of CMS in India?

There is great potential in the manufacturing, telecom and pharmaceutical space. Currently, 5 percent of our revenue comes from the APAC region, we plan to increase it to 30 percent within the next two years. After we acquire significant customers in India we plan to open an office in India.